40+ Amazing Foursquare Facts That Must Know

foursquare facts

Here is the list of 40+ Amazing Foursquare Facts That Must Know:

General Foursquare Facts:

  • Foursquare had at least 50 million monthly active users by the end of 2018.
  • Foursquare surpassed 12B check-ins in 2017.
  • The widest use of Foursquare in the US is in the 18–24 age group at 26%.
  • Foursquare is used by 13% of adult social media users in the US.
  • Men are more likely to use Foursquare than women are in the US.
  • Foursquare is the 107th most popular and the 63rd most famous mobile app in the US.
  • Social media users with higher incomes are generally more likely to use Foursquare.
  • More urban social media users use Foursquare in the US than rural users do.
  • More than 105M venues around the world have been mapped using Foursquare.
  • Foursquare powers location experiences for over 1 billion people globally.
  • Foursquare location data is used by more than 150000 developers worldwide.
  • The location-based advertising market will grow by a CAGR of more than 17% through 2022.
  • Foursquare was launched in March 2009.
  • 60% of the advertisers on the Ad Age 100 list rely on Foursquare’s media and measurement products.
  • April 16 is celebrated as Foursquare Day.
  • In 2014, Foursquare divided its two core functionalities into separate apps.
  • Foursquare users have shared more than 600M photos on the platform.
  • Foursquare users have written more than 95M tips over the years. (Source: 99 Firms)

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Amazing Foursquare Facts:

  • Foursquare uses a proprietary technology called Pilgrim to detect user locations.
  • Foursquare reached $100M in revenue in 2017.
  • Foursquare saw a 491% growth in the three years leading up to 2017.
  • Foursquare’s pre-money valuation in October 2018 was $300M.
  • Recent research has shown that nearly 75% of the Foursquare check-in data does not match the actual physical location of the users.
  • Nearly 80% of local searches on mobile devices turn into purchases.
  • Nearly 2M businesses have pages with their listing on Foursquare.
  • Foursquare ads can earn an ROI as high as 2,500%.
  • 96% of PC owners and 79% of mobile phone owners use their devices for local searches.
  • More than 25 million people have opted into the always-on location sharing option on Foursquare.
  • Foursquare has developed profiles for an additional 150M US consumers through partner apps.
  • Among the top 5 review sites, Foursquare is the only one to consistently receive fewer reviews than in the previous year. (Source: 99 Firms)

Few Interesting Foursquare Facts:

  • In the UK, male vs. female percentage of Foursquare users is 10% – 7% for males.
  • Around 16% of women have a positive opinion about Foursquare.
  • A positive opinion regarding Foursquare is shared among 19% of men.
  • Foursquare is the 5th fastest growing review site, behind Google, Facebook, Yelp, and TripAdvisor.
  • From the top 5 review sites, Foursquare has seen the lowest average new reviews per business over the period from 2013 to 2016.
  • People rank Foursquare at 2nd place in sites for discovering attractions in the travel destinations category.
  • 20% of users in the US with an income of $100,000+ use Foursquare.
  • In the UK, 14% of people who earn £48,000+ are on the platform.
  • 2017 was the first year Foursquare was profitable.
  • Foursquare‘s pre-money valuation in October 2018 was $300M.
  • 60% of the advertisers on the Ad Age 100 list rely on the media and measurement products of Foursquare.
  • The location-based advertising market is set to grow by a CAGR of more than 17% through 2022.
  • Foursquare divided its two core functionalities into separate apps – Swarm and Foursquare City Guide – in 2014.
  • President Barack Obama joined Foursquare in 2011, with the intention that the White House staff would use the service to post tips from places the president has visited.
  • In 2014, the company launched Foursquare 8.0, a new version of the service which removed location-sharing and check-in features, dedicated to local search instead. (Source: Review 24)

Killer Fascinating Foursquare Facts:

  • Foursquare has more than 55 million monthly active users.
  • The Foursquare Swarm app has an average of 9 million daily check-ins.
  • Foursquare has over 3 billion global visits monthly.
  • Foursquare has seen a 50% revenue growth for three years in a row between 2015 and 2017.
  • Foursquare saw a 491% growth in the three years leading up to 2017.
  • The number of clients on Foursquare is more than 120,000.
  • Foursquare has venues in more than 190 countries.
  • In the US, 14% of urban users and 9% of rural users are on Foursquare.
  • It is believed that around 60% of all Foursquare users are based in the US.
  • Foursquare is ranked below Tinder and Giphy in the US, in terms of usage.
  • In the US, Foursquare is the 107th most popular social media and the 63rd most famous mobile app.
  • Foursquare delivers location-based services to over 1 billion people globally.
  • Foursquare statistics from 2016 indicate the site receives the most traffic from Turkey.
  • Foursquare is under number 1,486 in the global website ranking.
  • Alexa ranks Foursquare 2,187th in its global internet engagement ranking.
  • In the UK, the 25-34 age group has the highest penetration at 23%.
  • The 18–24 group score 19% at Foursquare usage.
  • 64+ year-olds in the UK do not use Foursquare at all. (Source: Review 24)

Random Foursquare Facts:

  • 10 million people currently use Foursquare
  • 3 million check-ins occur each day
  • 400,000 businesses use Foursquare as a marketing tool
  • 78,387 venue mayors are ousted each day
  • 358 million check-ins have occurred outside the United States (Source: Blog HubSpot)
  • More than 55 million people around the world have used Foursquare at least once and created over 6 billion different check-ins.
  • Men [60%] are more likely to use Foursquare than women [40%].
  • 4 out of 10 Foursquare users are in the 18-29 age demographic, making it the most popular age group.
  • Only 5% of Foursquare users are in the 54-65 age demographic.
  • 40%. That’s the number of Foursquare users that have received no college education whatsoever. Another 43% of Foursquare users have attended college, but don’t have a degree to show for their efforts.
  • The percentage of Foursquare users that make less than $50k per year: 49%.
  • 60% of the total Foursquare check-ins occur in the United States.
  • There are 2,000 check-ins per minute on Foursquare.
  • 50 million brands and publishers have used Foursquare.
  • Over 60,000 developers have used Foursquare’s location data for their products.
  • Over 40 million tips have been left by the Foursquare community at locations worldwide. (Source: Brandongaille)

Demographics Foursquare Facts:

  • The percentage of adult Hispanics that log into Foursquare on a regular basis: 13.2%.
  • 2.8%. That’s the percentage of Caucasians that log into Foursquare at least once per day.
  • African-Americans are 3x more likely to use Foursquare on a daily basis than Caucasians.
  • 35% of art organizations in the United States will use sites like Foursquare for the sole purpose of interacting with their patrons.
  • Only 3 out of 10 mobile social media users are going to log into Foursquare.
  • 80%. That’s the number of Foursquare users that have acted on tips that have been left by a fellow Foursquare participant.
  • 2 out of 3 active Foursquare users will post tips about the locations where they tend to check-in regularly.
  • Men are more likely to use Foursquare to check-in at travel locations, while women are more likely to check-in at educational locations.
  • 34% of the check-ins at beauty shops come from male users of the site.
  • About 4% of Foursquare users will check-in at their own homes.
  • The day before Foursquare’s relaunch, the company ranked #1,221 overall among iOS apps in the U.S. The following day, Foursquare jumped to #457.
  • Following the relaunch on Android, Foursquare ranks #461 in the U.S. out of all Android apps. The day before, it didn’t rank in the top 600.
  • Most users are still unhappy with the overall mobile platform offered by Foursquare, raising the overall app rating from 1.5/5 to 2/5.
  • There were more than 500,000 fewer unique users using Foursquare on a monthly basis in the United States in the first quarter after the relaunch.
  • CEO Dennis Crowley reported a 600% increase in revenue in 2013 over the $2 million in revenue reported in 2012 – or a $14 million total. (Source: Brandongaille)

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